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In running shoe design, rubber outsoles have always been considered indispensable – they provide wear resistance, anti-skid properties, and protect the midsole material from being worn out too quickly. But Under Armour boldly launched a running shoe FLOW Velociti without a rubber outsole, which directly contacts the ground with the midsole material. Is this design…
In today’s world of homogenization of running shoe designs, Under Armour’s Flow Velociti Wind 2 has brought a bold change. Can this pair of running shoes that completely abandon the traditional rubber outsole meet the daily needs of runners? We reveal its true face through long-term wearing experience. Breakthrough in design concept The most eye-catching…
In the field of basketball shoes, the collaboration between Under Armour and Stephen Curry can be regarded as a model of “little man comeback”. Since signing in 2013, this cooperation has not only reshaped the fate of the brand, but also broken through boundaries with technological innovation and culture, opening up a third path in…